{"id":18417,"date":"2026-02-13T18:00:20","date_gmt":"2026-02-13T17:00:20","guid":{"rendered":"https:\/\/www.cbd.fr\/blog\/?p=18417"},"modified":"2026-02-13T18:00:21","modified_gmt":"2026-02-13T17:00:21","slug":"paris-2024-olympic-games-cbd-makes-its-way-into-the-event","status":"publish","type":"post","link":"https:\/\/www.cbd.fr\/blog\/en\/paris-2024-olympic-games-cbd-makes-its-way-into-the-event\/","title":{"rendered":"Paris 2024 Olympic Games: CBD makes its way into the event"},"content":{"rendered":"<p>The French capital is preparing to host the 2024 Olympic Games, and with them, a booming CBD market. Companies in the sector are buzzing with activity, seeking to capitalize on the event to promote their products.<\/p>\n<h2><\/h2>\n<p><strong>New CBD shops open in Paris<\/strong>Faced with this growing trend, CBD and e-cigarette shops have sprung up all over the city. <em><\/em><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Sommaire<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #43b981;color:#43b981\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #43b981;color:#43b981\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.cbd.fr\/blog\/en\/paris-2024-olympic-games-cbd-makes-its-way-into-the-event\/#In_a_former_Carrefour_supermarket_a_new_shop_recently_opened_Arsene_Valentin_specializing_in_CBD_products_and_e-cigarettes\" >In a former Carrefour supermarket, a new shop recently opened: Ars\u00e8ne Valentin, specializing in CBD products and e-cigarettes.<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.cbd.fr\/blog\/en\/paris-2024-olympic-games-cbd-makes-its-way-into-the-event\/#Businesses_in_the_capital_remain_resilient_despite_the_health_crisis\" >Businesses in the capital remain resilient despite the health crisis<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.cbd.fr\/blog\/en\/paris-2024-olympic-games-cbd-makes-its-way-into-the-event\/#French_athletes_could_also_benefit_from_the_effects_of_CBD_during_this_international_competition_The_French_teams_uniforms_have_been_unveiled_and\" >French athletes could also benefit from the effects of CBD during this international competition. The French team&#8217;s uniforms have been unveiled, and<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.cbd.fr\/blog\/en\/paris-2024-olympic-games-cbd-makes-its-way-into-the-event\/#a_partnership_with_a_company_specializing_in_medical_cannabis_could_be_established\" >a partnership with a company specializing in medical cannabis could be established.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.cbd.fr\/blog\/en\/paris-2024-olympic-games-cbd-makes-its-way-into-the-event\/#by_reducing_their_stress_thanks_to_its_effects_on_muscle_relaxation_and_sleep\" >by reducing their stress, thanks to its effects on muscle relaxation and sleep.<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"In_a_former_Carrefour_supermarket_a_new_shop_recently_opened_Arsene_Valentin_specializing_in_CBD_products_and_e-cigarettes\"><\/span>In a former Carrefour supermarket, a new shop recently opened: Ars\u00e8ne Valentin, specializing in CBD products and e-cigarettes.<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>In this tiny space, barely a dozen square meters, customers can now buy various CBD products.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Businesses_in_the_capital_remain_resilient_despite_the_health_crisis\"><\/span>Businesses in the capital remain resilient despite the health crisis<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>It would seem that Parisian businesses have weathered the health crisis well so far. The northeastern districts, undergoing gentrification, remain welcoming to new businesses, including those related to CBD. On the other hand, it&#8217;s worth noting a lack of convenience stores and local shops in some upscale neighborhoods and in the city center. <strong><\/strong>French athletes supported by CBD<\/p>\n<h3><span class=\"ez-toc-section\" id=\"French_athletes_could_also_benefit_from_the_effects_of_CBD_during_this_international_competition_The_French_teams_uniforms_have_been_unveiled_and\"><\/span>French athletes could also benefit from the effects of CBD during this international competition. The French team&#8217;s uniforms have been unveiled, and<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h2><span class=\"ez-toc-section\" id=\"a_partnership_with_a_company_specializing_in_medical_cannabis_could_be_established\"><\/span>a partnership with a company specializing in medical cannabis could be established.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li><em> <\/em>Thus, French athletes will be able to take advantage of CBD&#8217;s relaxing and anti-inflammatory properties to improve their recovery and performance.<\/li>\n<li>Legalization of medical cannabis: an opportunity for the Olympic Games?<\/li>\n<li>The legalization of medical cannabis in France is still under discussion, but many hope it will be finalized before the opening of the Olympic Games. This would allow companies in the sector, as well as athletes, to fully capitalize on this momentum and integrate CBD into their daily routines.<\/li>\n<\/ul>\n<p><strong>What do the experts think?<\/strong>CBD has real potential to improve the quality of life of athletes<\/p>\n<h2><span class=\"ez-toc-section\" id=\"by_reducing_their_stress_thanks_to_its_effects_on_muscle_relaxation_and_sleep\"><\/span>by reducing their stress, thanks to its effects on muscle relaxation and sleep.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li><a href=\"https:\/\/www.tarbes7.fr\/jo-de-paris-2024-les-tenues-des-athletes-francais-sont-devoilees\/\" rel=\"nofollow\"><\/a><\/li>\n<li>It also helps to reduce inflammation and promote recovery after intense and repeated exertion.<\/li>\n<li><a href=\"https:\/\/www.liberation.fr\/economie\/paris-ville-musee-recherche-superettes-desesperement-20240111_AYFRMJBIRRGPVABG54ISRB4N2E\/\" rel=\"nofollow\"><\/a><\/li>\n<li><a href=\"https:\/\/www.leparisien.fr\/essonne-91\/essonne-dix-kilos-de-cannabis-decouverts-dans-une-ambulance-10-01-2024-7TNAARWT6NHQVODXC4JYGGYSGA.php\" rel=\"nofollow\">However, its legalization remains subject to regulation, and its use must be judicious.<\/a><\/li>\n<\/ul>\n\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-bottom\"\n    data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;18417&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;bottom&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;0&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;0&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;Notez cet article&quot;,&quot;legend&quot;:&quot;0\\\/5 - (0 vote)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;Paris 2024 Olympic Games: CBD makes its way into the event&quot;,&quot;width&quot;:&quot;0&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 0px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            <span class=\"kksr-muted\">Notez cet article<\/span>\n    <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"<p>The French capital is preparing to host the 2024 Olympic Games, and with them, a booming CBD market. Companies in the sector are buzzing with activity, seeking to capitalize on the event to promote their products. New CBD shops open in ParisFaced with this growing trend, CBD and e-cigarette shops have sprung up all over [&hellip;]<\/p>\n","protected":false},"author":90,"featured_media":11485,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[970],"tags":[],"class_list":["post-18417","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-cannabis-et-cbd-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Paris 2024 Olympic Games: CBD makes its way into the event - CBD Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cbd.fr\/blog\/en\/paris-2024-olympic-games-cbd-makes-its-way-into-the-event\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\ud83c\udf31Paris 2024 Olympic Games: CBD makes its way into the event - CBD.fr \ud83c\udf31\" \/>\n<meta property=\"og:description\" content=\"The French capital is preparing to host the 2024 Olympic Games, and with them, a booming CBD market. Companies in the sector are buzzing with activity, seeking to capitalize on the event to promote their products. New CBD shops open in ParisFaced with this growing trend, CBD and e-cigarette shops have sprung up all over [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.cbd.fr\/blog\/en\/paris-2024-olympic-games-cbd-makes-its-way-into-the-event\/\" \/>\n<meta property=\"og:site_name\" content=\"CBD Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/cbdfrr\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-13T17:00:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-13T17:00:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.cbd.fr\/blog\/wp-content\/uploads\/2024\/01\/jeux-olympiques-paris-2024-le-cbd-sinvite-dans-levenement.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1456\" \/>\n\t<meta property=\"og:image:height\" content=\"832\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Julien\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Julien\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Paris 2024 Olympic Games: CBD makes its way into the event - CBD Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.cbd.fr\/blog\/en\/paris-2024-olympic-games-cbd-makes-its-way-into-the-event\/","og_locale":"fr_FR","og_type":"article","og_title":"\ud83c\udf31Paris 2024 Olympic Games: CBD makes its way into the event - CBD.fr \ud83c\udf31","og_description":"The French capital is preparing to host the 2024 Olympic Games, and with them, a booming CBD market. 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Expertise, qualit\u00e9 et p\u00e9dagogie sont au c\u0153ur de l\u2019exp\u00e9rience CBD.fr.","email":"support@cbd.fr","telephone":"0189720196","legalName":"CBD.fr","foundingDate":"2021-01-01","taxID":"760933","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"11","maxValue":"50"}},{"@type":"Person","@id":"https:\/\/www.cbd.fr\/blog\/#\/schema\/person\/d78b472d184ec8ae4135d454e3338c04","name":"Julien","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.cbd.fr\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/58f2f1b1e71c329d0226efe2cc40174640e1757e077dac013c980f3ee43c73a0?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/58f2f1b1e71c329d0226efe2cc40174640e1757e077dac013c980f3ee43c73a0?s=96&d=mm&r=g","caption":"Julien"},"description":"R\u00e9dacteur en chef sp\u00e9cialis\u00e9 en CBD Julien, n\u00e9 le 17 juillet 1978 en r\u00e9gion Parisienne, est un \u00e9minent r\u00e9dacteur et expert dans le domaine des produits \u00e0 base de CBD. Suite \u00e0 ses \u00e9tudes, Julien a d\u00e9velopp\u00e9 une passion pour les rem\u00e8des naturels, dont le CBD. En 2022, il int\u00e8gre l\u2019\u00e9quipe du site CBD.fr en qualit\u00e9 d\u2019expert et de contributeur r\u00e9gulier. 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