{"id":22881,"date":"2026-02-13T20:34:40","date_gmt":"2026-02-13T19:34:40","guid":{"rendered":"https:\/\/www.cbd.fr\/blog\/?p=22881"},"modified":"2026-02-13T20:34:41","modified_gmt":"2026-02-13T19:34:41","slug":"a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa","status":"publish","type":"post","link":"https:\/\/www.cbd.fr\/blog\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/","title":{"rendered":"A ousada campanha publicit\u00e1ria finlandesa da YSUB promete agitar o mercado de CBD na Europa!"},"content":{"rendered":"\n\n<p><strong>A YSUB, empresa especializada em bebidas com CBD, est\u00e1 totalmente comprometida em destacar os desafios enfrentados pelo mercado de canabidiol. Para isso, lan\u00e7ou recentemente uma campanha \u00fanica centrada no conceito:<\/strong> <strong><a href=\"https:\/\/www.cbd.fr\/89alimentaire\">&#8220;n\u00e3o est\u00e1 \u00e0 venda&#8221;. O CBD.fr aplaude a originalidade e o brilhantismo desta ousada campanha publicit\u00e1ria, que se atreve a falar abertamente, e convida voc\u00ea a descobri-la abaixo em poucas linhas.<\/a><\/strong> <em>Sum\u00e1rio<\/em>A ironia em torno de uma proibi\u00e7\u00e3o<\/p>\n<p>\n\n\n\n<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Sommaire<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #43b981;color:#43b981\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #43b981;color:#43b981\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.cbd.fr\/blog\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/#Um_anuncio_uma_campanha_de_conscientizacao_um_silencio_que_termina\" >Um an\u00fancio, uma campanha de conscientiza\u00e7\u00e3o, um sil\u00eancio que termina!<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.cbd.fr\/blog\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/#A_ironia_em_torno_de_uma_proibicao\" >A ironia em torno de uma proibi\u00e7\u00e3o<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.cbd.fr\/blog\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/#E_isso_que_estamos_tentando_enfatizar\" >\u00c9 isso que estamos tentando enfatizar.<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\" id=\"h-le-sommaire\"><span class=\"ez-toc-section\" id=\"Um_anuncio_uma_campanha_de_conscientizacao_um_silencio_que_termina\"><\/span>Um an\u00fancio, uma campanha de conscientiza\u00e7\u00e3o, um sil\u00eancio que termina!<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.cbd.fr\/blog\/laudacieuse-campagne-publicitaire-finlandaise-de-ysub-pour-faire-bouger-les-lignes-du-cbd-en-europe\/#a\"><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.cbd.fr\/blog\/laudacieuse-campagne-publicitaire-finlandaise-de-ysub-pour-faire-bouger-les-lignes-du-cbd-en-europe\/#b\">Legisla\u00e7\u00e3o de bom senso no horizonte?<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.cbd.fr\/blog\/laudacieuse-campagne-publicitaire-finlandaise-de-ysub-pour-faire-bouger-les-lignes-du-cbd-en-europe\/#c\"><\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-ironie-autour-d-une-interdiction\"><span class=\"ez-toc-section\" id=\"A_ironia_em_torno_de_uma_proibicao\"><\/span>A ironia em torno de uma proibi\u00e7\u00e3o<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">O Facebook bloqueou nossa conta de an\u00fancios porque usamos a hashtag #CBD em algumas postagens nas redes sociais. N\u00e3o anunciamos nem vendemos bebidas com CBD no Instagram e, portanto, o encerramento da nossa conta parece arbitr\u00e1rio e injusto. Como anunciar em nosso canal principal se tornou imposs\u00edvel, decidimos arriscar e ser criativos em uma plataforma mais tradicional. Um an\u00fancio, uma campanha de conscientiza\u00e7\u00e3o, um sil\u00eancio que finalmente foi quebrado!<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-une-publicite-une-sensibilisation-un-silence-qui-prend-fin\"><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Temos a bebida com CBD pronta, mas, por raz\u00f5es regulat\u00f3rias, n\u00e3o podemos vend\u00ea-la na Finl\u00e2ndia nem em outros pa\u00edses n\u00f3rdicos. Com esta campanha, quer\u00edamos gerar debate e aumentar a conscientiza\u00e7\u00e3o sobre o CBD e a cannabis legal em geral. <span style=\"text-decoration: underline\"><\/span>Usar CBD e c\u00e2nhamo como produtos de bem-estar e usar cannabis para fins recreativos s\u00e3o duas coisas completamente diferentes.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-une-legislation-de-bon-sens-a-l-horizon\"><span class=\"ez-toc-section\" id=\"E_isso_que_estamos_tentando_enfatizar\"><\/span>\u00c9 isso que estamos tentando enfatizar.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><\/p>\n<\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">&#8220;Acreditamos que precisamos fazer campanha para normalizar o CBD aos olhos dos consumidores n\u00f3rdicos.&#8221; Ser\u00e1 que uma legisla\u00e7\u00e3o sensata est\u00e1 a caminho?<\/p>\n<\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\u00c9 dif\u00edcil navegar quando as regras diferem de pa\u00eds para pa\u00eds. O mercado \u00fanico da UE deveria tratar todas as empresas e consumidores de forma igualit\u00e1ria. Este n\u00e3o \u00e9 o caso do CBD. <a href=\"https:\/\/www.cbd.fr\/89alimentaire\"><strong><\/strong><\/a>O CBD \u00e9 considerado um medicamento sujeito a receita m\u00e9dica na Finl\u00e2ndia, contrariando o princ\u00edpio da UE da livre circula\u00e7\u00e3o de mercadorias, que se aplica ao CBD, como claramente declarado pelo Tribunal de Justi\u00e7a da UE. Existe o risco de a Ag\u00eancia Finlandesa de Medicamentos manter o estatuto medicinal do CBD mesmo que a UE o classifique como alimento.<\/p>\n<\/blockquote>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.cbd.fr\/blog\/le-cbd-la-legislation-la-france-et-lue-vaste-polemique\/\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.cbd.fr\/blog\/laffaire-kanavape-jugee-par-la-cjue-une-victoire-pour-les-producteurs-de-cbd-en-europe\/\" target=\"_blank\" rel=\"noreferrer noopener\">Deve haver um esfor\u00e7o aberto e coordenado para harmonizar a legisla\u00e7\u00e3o sobre o CBD em toda a UE. Existe o risco de que, mesmo ap\u00f3s a aprova\u00e7\u00e3o de novos alimentos \u00e0 base de CBD, os Estados-Membros se recusem a aplic\u00e1-los, deixando empresas e consumidores a navegar na complexa mistura de leis nacionais dentro do mercado \u00fanico. Precisamos de um caminho previs\u00edvel para regras claras para as empresas e maior prote\u00e7\u00e3o para os consumidores. CBD e legisla\u00e7\u00e3o em Fran\u00e7a: uma grande controv\u00e9rsia.<\/a><\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<p class=\"wp-block-paragraph\">O caso Kanavape julgado pelo Tribunal de Justi\u00e7a da UE: uma vit\u00f3ria para os produtores de CBD na Europa.<\/p>\n\n\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-bottom\"\n    data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;22881&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;bottom&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;0&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;0&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;Notez cet article&quot;,&quot;legend&quot;:&quot;0\\\/5 - (0 vote)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;A ousada campanha publicit\u00e1ria finlandesa da YSUB promete agitar o mercado de CBD na Europa!&quot;,&quot;width&quot;:&quot;0&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 0px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            <span class=\"kksr-muted\">Notez cet article<\/span>\n    <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"<p>A YSUB, empresa especializada em bebidas com CBD, est\u00e1 totalmente comprometida em destacar os desafios enfrentados pelo mercado de canabidiol. Para isso, lan\u00e7ou recentemente uma campanha \u00fanica centrada no conceito: &#8220;n\u00e3o est\u00e1 \u00e0 venda&#8221;. O CBD.fr aplaude a originalidade e o brilhantismo desta ousada campanha publicit\u00e1ria, que se atreve a falar abertamente, e convida voc\u00ea [&hellip;]<\/p>\n","protected":false},"author":90,"featured_media":4403,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[983],"tags":[],"class_list":["post-22881","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-cannabis-et-cbd-pt"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>A ousada campanha publicit\u00e1ria finlandesa da YSUB promete agitar o mercado de CBD na Europa! - CBD Blog<\/title>\n<meta name=\"description\" content=\"A CBD.fr aplaude a originalidade e o brilhantismo desta ousada campanha publicit\u00e1ria que se atreve a ser diferente e convida voc\u00ea a descobri-la.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cbd.fr\/blog\/pt\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\ud83c\udf31A ousada campanha publicit\u00e1ria finlandesa da YSUB promete agitar o mercado de CBD na Europa! - CBD.fr \ud83c\udf31\" \/>\n<meta property=\"og:description\" content=\"A CBD.fr aplaude a originalidade e o brilhantismo desta ousada campanha publicit\u00e1ria que se atreve a ser diferente e convida voc\u00ea a descobri-la.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.cbd.fr\/blog\/pt\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/\" \/>\n<meta property=\"og:site_name\" content=\"CBD Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/cbdfrr\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-13T19:34:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-13T19:34:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.cbd.fr\/blog\/wp-content\/uploads\/2021\/05\/campagne-publicitaire-ysub.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"1152\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Julien\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Julien\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"A ousada campanha publicit\u00e1ria finlandesa da YSUB promete agitar o mercado de CBD na Europa! - CBD Blog","description":"A CBD.fr aplaude a originalidade e o brilhantismo desta ousada campanha publicit\u00e1ria que se atreve a ser diferente e convida voc\u00ea a descobri-la.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.cbd.fr\/blog\/pt\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/","og_locale":"fr_FR","og_type":"article","og_title":"\ud83c\udf31A ousada campanha publicit\u00e1ria finlandesa da YSUB promete agitar o mercado de CBD na Europa! - CBD.fr \ud83c\udf31","og_description":"A CBD.fr aplaude a originalidade e o brilhantismo desta ousada campanha publicit\u00e1ria que se atreve a ser diferente e convida voc\u00ea a descobri-la.","og_url":"https:\/\/www.cbd.fr\/blog\/pt\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/","og_site_name":"CBD Blog","article_publisher":"https:\/\/www.facebook.com\/cbdfrr\/","article_published_time":"2026-02-13T19:34:40+00:00","article_modified_time":"2026-02-13T19:34:41+00:00","og_image":[{"width":2048,"height":1152,"url":"https:\/\/www.cbd.fr\/blog\/wp-content\/uploads\/2021\/05\/campagne-publicitaire-ysub.jpg","type":"image\/jpeg"}],"author":"Julien","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Julien","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.cbd.fr\/blog\/pt\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/#article","isPartOf":{"@id":"https:\/\/www.cbd.fr\/blog\/pt\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/"},"author":{"name":"Julien","@id":"https:\/\/www.cbd.fr\/blog\/#\/schema\/person\/d78b472d184ec8ae4135d454e3338c04"},"headline":"A ousada campanha publicit\u00e1ria finlandesa da YSUB promete agitar o mercado de CBD na Europa!","datePublished":"2026-02-13T19:34:40+00:00","dateModified":"2026-02-13T19:34:41+00:00","mainEntityOfPage":{"@id":"https:\/\/www.cbd.fr\/blog\/pt\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/"},"wordCount":502,"commentCount":0,"publisher":{"@id":"https:\/\/www.cbd.fr\/blog\/#organization"},"image":{"@id":"https:\/\/www.cbd.fr\/blog\/pt\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/#primaryimage"},"thumbnailUrl":"https:\/\/www.cbd.fr\/blog\/wp-content\/uploads\/2021\/05\/campagne-publicitaire-ysub.jpg","articleSection":["News Cannabis et CBD"],"inLanguage":"fr-FR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.cbd.fr\/blog\/pt\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.cbd.fr\/blog\/pt\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/","url":"https:\/\/www.cbd.fr\/blog\/pt\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/","name":"A ousada campanha publicit\u00e1ria finlandesa da YSUB promete agitar o mercado de CBD na Europa! - CBD Blog","isPartOf":{"@id":"https:\/\/www.cbd.fr\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.cbd.fr\/blog\/pt\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/#primaryimage"},"image":{"@id":"https:\/\/www.cbd.fr\/blog\/pt\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/#primaryimage"},"thumbnailUrl":"https:\/\/www.cbd.fr\/blog\/wp-content\/uploads\/2021\/05\/campagne-publicitaire-ysub.jpg","datePublished":"2026-02-13T19:34:40+00:00","dateModified":"2026-02-13T19:34:41+00:00","description":"A CBD.fr aplaude a originalidade e o brilhantismo desta ousada campanha publicit\u00e1ria que se atreve a ser diferente e convida voc\u00ea a descobri-la.","breadcrumb":{"@id":"https:\/\/www.cbd.fr\/blog\/pt\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.cbd.fr\/blog\/pt\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.cbd.fr\/blog\/pt\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/#primaryimage","url":"https:\/\/www.cbd.fr\/blog\/wp-content\/uploads\/2021\/05\/campagne-publicitaire-ysub.jpg","contentUrl":"https:\/\/www.cbd.fr\/blog\/wp-content\/uploads\/2021\/05\/campagne-publicitaire-ysub.jpg","width":2048,"height":1152,"caption":"campagne publicitaire finlandaise de YSUB"},{"@type":"BreadcrumbList","@id":"https:\/\/www.cbd.fr\/blog\/pt\/a-ousada-campanha-publicitaria-finlandesa-da-ysub-promete-agitar-o-mercado-de-cbd-na-europa\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"CBD Blog","item":"https:\/\/www.cbd.fr\/blog\/"},{"@type":"ListItem","position":2,"name":"News Cannabis et CBD","item":"https:\/\/www.cbd.fr\/blog\/category\/news-cannabis-et-cbd-pt\/"},{"@type":"ListItem","position":3,"name":"A ousada campanha publicit\u00e1ria finlandesa da YSUB promete agitar o mercado de CBD na Europa!"}]},{"@type":"WebSite","@id":"https:\/\/www.cbd.fr\/blog\/#website","url":"https:\/\/www.cbd.fr\/blog\/","name":"CBD Blog","description":"Le meilleur blog de CBD et du chanvre en France par CBD.fr","publisher":{"@id":"https:\/\/www.cbd.fr\/blog\/#organization"},"alternateName":"CBD.fr","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.cbd.fr\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.cbd.fr\/blog\/#organization","name":"CBD.fr","alternateName":"CBD.fr","url":"https:\/\/www.cbd.fr\/blog\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.cbd.fr\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.cbd.fr\/blog\/wp-content\/uploads\/2023\/01\/logo-cbd.png","contentUrl":"https:\/\/www.cbd.fr\/blog\/wp-content\/uploads\/2023\/01\/logo-cbd.png","width":215,"height":100,"caption":"CBD.fr"},"image":{"@id":"https:\/\/www.cbd.fr\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/cbdfrr\/","https:\/\/www.instagram.com\/cbdfr\/","https:\/\/www.youtube.com\/@CBD_fr","https:\/\/www.linkedin.com\/company\/cbd-fr\/"],"description":"CBD.fr est le leaders fran\u00e7ais du bien-\u00eatre et du CBD, proposant une large gamme de produits \u00e0 base de chanvre rigoureusement s\u00e9lectionn\u00e9s. Expertise, qualit\u00e9 et p\u00e9dagogie sont au c\u0153ur de l\u2019exp\u00e9rience CBD.fr.","email":"support@cbd.fr","telephone":"0189720196","legalName":"CBD.fr","foundingDate":"2021-01-01","taxID":"760933","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"11","maxValue":"50"}},{"@type":"Person","@id":"https:\/\/www.cbd.fr\/blog\/#\/schema\/person\/d78b472d184ec8ae4135d454e3338c04","name":"Julien","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/58f2f1b1e71c329d0226efe2cc40174640e1757e077dac013c980f3ee43c73a0?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/58f2f1b1e71c329d0226efe2cc40174640e1757e077dac013c980f3ee43c73a0?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/58f2f1b1e71c329d0226efe2cc40174640e1757e077dac013c980f3ee43c73a0?s=96&d=mm&r=g","caption":"Julien"},"description":"R\u00e9dacteur en chef sp\u00e9cialis\u00e9 en CBD Julien, n\u00e9 le 17 juillet 1978 en r\u00e9gion Parisienne, est un \u00e9minent r\u00e9dacteur et expert dans le domaine des produits \u00e0 base de CBD. Suite \u00e0 ses \u00e9tudes, Julien a d\u00e9velopp\u00e9 une passion pour les rem\u00e8des naturels, dont le CBD. En 2022, il int\u00e8gre l\u2019\u00e9quipe du site CBD.fr en qualit\u00e9 d\u2019expert et de contributeur r\u00e9gulier. Gr\u00e2ce \u00e0 son expertise scientifique et une \u00e9criture claire, Julien aide \u00e0 d\u00e9mystifier les aspects complexes du CBD, tout en mettant en lumi\u00e8re ses bienfaits et applications potentielles \u00e0 travers ses articles et participations \u00e0 des conf\u00e9rences.","honorificPrefix":"Mr","gender":"male","knowsAbout":["CBD","Cannabis","Copywriter"],"knowsLanguage":["French"],"jobTitle":"Editor-in-chief specializing in CBD","worksFor":"CBD.fr","url":"https:\/\/www.cbd.fr\/blog\/author\/redac-cbd\/"}]}},"_links":{"self":[{"href":"https:\/\/www.cbd.fr\/blog\/wp-json\/wp\/v2\/posts\/22881","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cbd.fr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cbd.fr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cbd.fr\/blog\/wp-json\/wp\/v2\/users\/90"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cbd.fr\/blog\/wp-json\/wp\/v2\/comments?post=22881"}],"version-history":[{"count":1,"href":"https:\/\/www.cbd.fr\/blog\/wp-json\/wp\/v2\/posts\/22881\/revisions"}],"predecessor-version":[{"id":22882,"href":"https:\/\/www.cbd.fr\/blog\/wp-json\/wp\/v2\/posts\/22881\/revisions\/22882"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cbd.fr\/blog\/wp-json\/wp\/v2\/media\/4403"}],"wp:attachment":[{"href":"https:\/\/www.cbd.fr\/blog\/wp-json\/wp\/v2\/media?parent=22881"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cbd.fr\/blog\/wp-json\/wp\/v2\/categories?post=22881"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cbd.fr\/blog\/wp-json\/wp\/v2\/tags?post=22881"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}