Within the European CBD industry, one name stands out: Alexandre Lacarré, CEO and founder of the Phytocann Group. This young entrepreneur has established himself as a key player in the sector and continues to successfully develop his company. In this article, we invite you to discover his journey and the keys to his success. Alexandre Lacarré’s promising beginningsA graduate in economics and management, Alexandre Lacarré has always had an entrepreneurial spirit. After working for several years in various companies, he decided to embark on the CBD adventure by creating his own company, Phytocann. Having quickly identified the potential of the European market for cannabidiol-based products, he chose to dedicate himself entirely to this activity, convinced that this natural substance with its many benefits could revolutionize the world of health and well-being. A thriving business: the Phytocann Group Founded in 2010, the Phytocann Group has grown steadily since its inception. Thanks to an effective sales strategy and a range of high-quality products, Alexandre Lacarré’s company has quickly established itself in the European CBD market.
A preferred supplier for professionals
The Phytocann Group specializes in supplying CBD-based products to professionals. With a network of carefully selected partners and suppliers, the company is able to offer a diverse range of products tailored to its clients’ needs: oils, e-liquids, cosmetics, food, and more. With a constant focus on quality and traceability, the Phytocann Group has earned the trust of industry professionals and established itself as a key player in the European market.
Strong values and an ethical approach
One of the Phytocann Group’s major strengths lies in its ethical and environmentally conscious approach.
From the outset, Alexandre Lacarré wanted to build his company around strong values such as nature conservation and sustainable development. The group is committed to promoting short supply chains and working with suppliers who share the same environmental concerns.
Furthermore, all raw materials used in product development are organically grown, guaranteeing optimal quality while minimizing environmental impact.
The key to success: innovation and research
To maintain its position as a
leading player in the European CBD market, the Phytocann Group focuses on innovation and research. Alexandre Lacarré has invested a significant portion of his budget in creating a specialized laboratory and recruiting a team dedicated to research and development of new products.
Developing New Formulas
At the Phytocann laboratory, researchers work tirelessly to develop
even more effective formulas tailored to consumer needs. The goal is to offer an increasingly innovative product range that meets market expectations.
This commitment to innovation is also reflected in the group’s active participation in various professional and scientific events, where team members can network with other experts and stay informed about the latest advancements in the field of CBD. Improving Manufacturing ProcessesIn addition to developing new formulas, the Phytocann Group’s research team is also working on improving CBD production methods and extraction processes. These aspects are essential to guaranteeing the quality of the finished products and ensuring their effectiveness.
This is how Alexandre Lacarré and his team succeeded in developing a unique CBD extraction process, allowing them to obtain optimal concentrations while preserving other beneficial components of the plant, such as terpenes and flavonoids.
A promising future for the Phytocann Group
Thanks to its strategic choices, its commitment to quality and the environment, and its capacity for constant innovation, the Phytocann Group, led by Alexandre Lacarré, is today a thriving company in a rapidly expanding market.
With ever-increasing growth prospects in the coming years, particularly thanks to the gradual legalization of CBD in many countries, there is no doubt that the Phytocann group will continue to establish itself as a major player in the cannabidiol world, driven by the passion and determination of its founder.
October 2022, Acquisition of the CBD.fr website A great opportunity in 2022: Alexandre Lacarré positions himself to acquire theCBD.fr website
The sale took place in October 2022, and a new team was assembled to develop CBD.fr. Alexandre Lacarré recruited Julien Cordobes from the E-Road group, a specialist and leader in electric mobility in France with their range of electric scooters and electric bikes. He gave him full authority for the rapid development of this online CBD shop. The gamble paid off, as the site already saw 400% growth in the first quarter of 2023. Now that the site is up and running, phase 2 is the development of the CBD.fr franchise network. By the end of 2023, approximately 20 franchises will be open.
What does the future hold for the CBD.fr – Phytocann group? One single objective: to become the leader in CBD in Europe.
