The French capital is preparing to host the 2024 Olympic Games, and with them, a booming CBD market. Companies in the sector are buzzing with activity, seeking to capitalize on the event to promote their products.
New CBD shops open in ParisFaced with this growing trend, CBD and e-cigarette shops have sprung up all over the city.
In a former Carrefour supermarket, a new shop recently opened: Arsène Valentin, specializing in CBD products and e-cigarettes.
In this tiny space, barely a dozen square meters, customers can now buy various CBD products.
Businesses in the capital remain resilient despite the health crisis
It would seem that Parisian businesses have weathered the health crisis well so far. The northeastern districts, undergoing gentrification, remain welcoming to new businesses, including those related to CBD. On the other hand, it’s worth noting a lack of convenience stores and local shops in some upscale neighborhoods and in the city center. French athletes supported by CBD
French athletes could also benefit from the effects of CBD during this international competition. The French team’s uniforms have been unveiled, and
a partnership with a company specializing in medical cannabis could be established.
- Thus, French athletes will be able to take advantage of CBD’s relaxing and anti-inflammatory properties to improve their recovery and performance.
- Legalization of medical cannabis: an opportunity for the Olympic Games?
- The legalization of medical cannabis in France is still under discussion, but many hope it will be finalized before the opening of the Olympic Games. This would allow companies in the sector, as well as athletes, to fully capitalize on this momentum and integrate CBD into their daily routines.
What do the experts think?CBD has real potential to improve the quality of life of athletes
by reducing their stress, thanks to its effects on muscle relaxation and sleep.
- It also helps to reduce inflammation and promote recovery after intense and repeated exertion.
- However, its legalization remains subject to regulation, and its use must be judicious.
